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Harvesters conference · From my portfolio
Harvesters conference · From my portfolio

2025 – Present

Harvesters International

Head of Marketing & Communications

  • Grew combined digital audience 35% and engagement 40% in 8 months across Africa, Europe & North America.
  • Direct a 32-person team across content, design, video, social and PR.
  • Cut content turnaround 30% with new governance and publishing workflows.

250M+

Monthly social reach

150k+

Conference attendees

2M+

Social followers

+65%

Attendance conversion

Zedvance at the Lagos Trade Fair · From my portfolio
Zedvance at the Lagos Trade Fair · From my portfolio

2023 – 2025

Zedvance Finance

Product Marketing Manager

Read full case study
  • Launched personal & business banking GTM in 6 months.
  • Led a 350+ national sales team across 14 branches.
  • Led the full rebrand, repositioning and new website.

₦3Bn→₦10Bn

Monthly disbursements

320k+

Users acquired

₦200M

Monthly BNPL revenue

+51%

USSD loan uptake

2022 – 2023

Mkobo Microfinance Bank

Growth / Product Marketing Manager

  • Built the pre-launch engine for a new digital bank through B2B partnerships.

7

B2B partners onboarded

68k+

Pre-launch sign-ups

+18%

Asset finance portfolio

+25%

Digital loan disbursement

Q4 2018

Midea Electronics

Growth Consultant

  • Integrated content, influencer, PR and e-commerce push around the Lagos Trade Fair.

23M+

Social impressions in 3 months

7.3M+

Google Ads impressions

+15%

Brand loyalty

100%

Q4 sales target hit

2018 – 2020

VoguePay

Digital Marketing Specialist

  • Supported growth to more than 100,000 customers and $25 million in monthly transaction value.
  • Expansion into MENA, Europe and North America.
  • Global awards and recognition included African Fintech Company of the Year at the British Award for African Development in 2020, among several other awards.

100k+

Customers

$25M

Monthly transaction value

3

Expansion regions: MENA, Europe & North America

2020

African Fintech Company of the Year